Whether you own a fun arcade game store or a highly corporate accounting business, remember one thing: “fun designs sell better“. Graphic design is a powerful communication and visual medium. It often includes typography, visual arts and page layout techniques, to produce a final product.
Graphic design is everywhere, and it is extremely easy to get lost in this massive visual invasion. One way to differentiate yourself and your brand is to bring fun into the final product. Fun increases brand recall more than any other style or emotion. A fun design can’t be silly or reckless; it needs to be clever and appropriate in order to work its best. It requires a great amount of research and creativity. If done right, it will stand out of the masses. People will remember your design better because of the happy feeling they felt when they saw it. They will share it to friends and family via email and social networks.Advertising, Article, Branding, Illustration, Marketing, Print | Comment (0)