Women Businesses In California

December 15th, 2009

We are proud to be one of the 1.3 million women owned businesses in California. Renee Fraser, a well renowned and respected business owner in the advertising world (Fraser Communications), recently recorded a short audio podcast on women owned businesses in California. We recommend this insightful and informative audio article.
Content source: courtesy of 2MinutesWith.com

Top 3 Questions to Ask Your Graphic Design Agency

December 2nd, 2009
ANY good web designer should have basic knowledge of search engine optimization, if they don’t offer optimization services themselves.  If you don’t feel comfortable with the answers you get – walk away as fast as you can!  If a designer doesn’t understand how search engines work, then chances are you won’t get a search engine friendly website and that can hurt you in the long run.
What do you know about social networking?
Staying on top of online marketing trends and technologies is their job!  If they can’t offer services or help with this, then you may want to look elsewhere.
Do you offer other services other than web design?
If you are happy with your designer, it’s a lot easier to deal with multiple avenues of your marketing journey with one company than trying to create the wheel all over again each time you need a new piece created.

When choosing a graphic design agency for a web design project, here are the top 3 questions you should ask:

1- What is your knowledge on SEO?
ANY good web designer should have basic knowledge of search engine optimization, if they don’t offer optimization services themselves.  If you don’t feel comfortable with the answers you get – walk away as fast as you can!  If a designer doesn’t understand how search engines work, then chances are you won’t get a search engine friendly website and that can hurt you in the long run.

2- What do you know about social networking?
Staying on top of online marketing trends and technologies is their job!  If they can’t offer services or help with this, then you may want to look elsewhere.

3- Do you offer other services other than web design?
If you are happy with your designer, it’s a lot easier to deal with multiple avenues of your marketing journey with one company than trying to create the wheel all over again each time you need a new piece created.

So what are you waiting for? Ask us and we’ll tell you.

Why A Website Or A Logo?

October 20th, 2009

Internet has grown from media-darling to media-monster. Selling online or promoting your business on the Web is a wise and rewarding business move for every business. In today’s internet-savvy world if you own a business, it’s always a win-win strategy to brand (logo) your business and go online (website). If you look around, most of the businesses are already available online and soon every business would go the same way. So be there before your competitors do. Here are the few good reasons to go online with your business:

• Reach to worldwide AND local customers
• Very affordable start-up investment
• Low promotion costs
• Low staffing/operational expenditures
• Simple to automate
• Work at own pace (solo marketers)
• Easy and inexpensive to test, lowering risk
• Quick to generate income.
• Easy to measure customer response and effectiveness of advertising

Migrate Design can help you achieve your goals. Contact our office today for a comprehensive look at your graphic design needs.